Inclusive Brand Culture
Have you ever sat down with your leadership team and asked:
Are we building a brand that is inclusive of audiences from all backgrounds?
Is the way we treat our employees aligning with our culture and values?
Are our employees living up to our culture and values?
If you have never approached questions like these, it is time to consider whether your organization has a developed and strategic inclusive brand culture.
Assessing your brand culture’s inclusivity ensures that you have a healthy and productive work environment and that this is represented internally and externally in your communication. Our Diversity Equity Inclusion specialists and inclusive brand culture services can help you identify:
● If your team understands and embodies your brand voice and core values
● If your internal and external communications exemplify inclusiveness
● If your brand culture and core values are providing an equitable experience for all stakeholders
We help you achieve this and more through:
Listening Tour with core leadership, teams, and middle management, which get below the surface of standard recruitment and retention practices to look at your brand's current culture.
Brand Culture Playbook Development to create a unique set of guidelines of brand best practices that clearly set expectations for everyone within your organization and for external relations.
Micro Brand Culture Sessions where your leadership learns how to activate your playbook in meetings, small groups, and normal work scenarios.
A DEI spectrum program specially designed for your organization shows how you will evolve over the course of 2-years with the successful implementation of your playbook.